It was this June that Sam first mentioned to me a Tea party proposal she sent to ASOS. The idea behind this was to take the collaboration between social media and a global fashion retailer a step further from a standard affiliate programme to a more subtle partnership. As for me, well fashion and tea combined sounded like a divine combination. A few weeks later Sam confirmed that ASOS gave us the go ahead.
Time has it's own pace, it speeds up the closer you get to the due date: the last month coming up to the event was especially hectic, we were looking for sponsors, brainstorming the layout, looking for birdcages and thinking of how to implement Sam's amazing tea party ideas. Flowers, cakes, scones, media and endless back and forth of emails. Then in just a few hours it was all over: a crazy carousel of videos, photographs, endless cakes, laughs and more cakes.
I will tell you more about behind the scenes in the next week's post, as for now here are the photos of the party!
Why a tea party in Hong Kong?
Taken from Sam's proposal "A city caught between its European history and Chinese governance, Hong Kong is a metropolis whose heritage lies in both English and Chinese influences. While taking afternoon tea is uniquely a British past time, the Chinese also have a custom of having ‘dim sum’ (meaning ‘point of heart’). Afternoon tea has also become a tourist activity in the city, attracting visitors to the iconic Peninsula Hotel to enjoy scones and a live string quartet. The ASOS X HK blogger tea party will bring the two cultures together into one- blending British high street fashion with Hong Kong’s unique identity."
Sam (Sam is home)
Sybil (The Style Voyager)
Geneva (A Pair & A Spare)
Christing C (Fashionhedonism)
The competitive collaboration/ASOS.
ASOS provided 100GBP for each of us to chose an outfit that best reflected our style. I really wanted to wear the Gold Cuffs similar to the ones I saw on the Michael Kors S/S 2011 catwalk and fell in love with the Gold Collar tips, while browsing through the website I also saw this perfect boyfriend's shirt, and green skinny jeans. I have always been a fan of the jewel colours. To finish it all off nothing is better than a pair of grey comfy platforms.
The outfit is simple, clean and boyish but with a fun twist, exactly what I like!
Now that I look at the photos I realize that these are probably more the colours of S/S 2012 and not really winter colours. Although I know I'll be wearing this with a chunky jumper once it gets more cold in Hong Kong :)
NOW the FUN PART!!!
To make this more interesting for you (and sorry we couldn't invite all of you to the party) we partnered up with ASOS to give you a chance to win 250GBP ASOS voucher!
All you need to do is click on this LINK and vote for your favourite outfit. Yep it's just that simple. A random reader will then be chosen. The winners will be announced in two weeks! Hope you have a good week and remember to vote!
P.S. A very special thank you goes to Carmen Chan our photographer and friend and VERO Chocolates and Cafe Loisl for their absolutely incredible cakes. In Cafe LOISL you must try the mini carrot cakes and the prailine cheesecake, in VERO I would be greedy and just go for the set of 10 cakes!
All photos featured in this post aside from the cake photos of Vero & Cafe Loisl are courtesy of Carmen Chan